Case Study Epics Craft

Epics Craft – How Bagisto bring Epics Craft’s furniture on Online Store



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Epics Craft is a distinguished Indian furniture brand known for its flawless craftsmanship and attention to detail, setting a new standard in the online store.

They offer furniture including sofas, chairs, tables, and beds. Each item is meticulously designed and handcrafted by skilled artisans who take great pride in their work.

Epics Craft focuses on creating furniture that combines both functionality and aesthetics.

Their pieces are not only visually appealing but also built to last, using high-quality materials and thoughtful construction techniques.

Online Furniture E-commerce Sector in India

According to ECDB, The Indian Furniture and homeware e-commerce market is predicted to reach US$9,811.8 million by 2023.

In the past, the furniture industry heavily relied on physical showrooms and in-person sales, but the sector has undergone a significant digital transformation, revolutionizing the trade landscape.

There are multiple big competitors in this sector. The top e-commerce furniture brands in this sector are Urban Ladder, Pepperfry, etc. However, in offline stores, IKEA is also a big challenger in this market.

One of the biggest hurdles of selling furniture online is product visibility, If a buyer has difficulty browsing your products, you’re likely to lose that customer.

Since e-commerce can provide solutions to all the customer’s problems of this category at a single platform.

How Bagisto helps to evolve Epics Craft

Features and specifications of the website are key components where Bagisto’s role could be marked. Let’s see in the following ways:

Captivating Storefront

The storefront plays an important role in a website because it makes an immediate positive impression.

A visually appealing interface encourages users to spend more time exploring different sections and content on the website.

Users are more likely to stay on a website with an attractive interface hence reducing bounce rates.

Major Furniture Brands’ website has a high-resolution interface with attractive images, which is why their marketing value is growing.

Segmented Listing and Sort Option

segmented listing ensures that you can easily navigate through various product categories, allowing for a streamlined and personalized shopping experience.

Navigate through a thoughtfully segmented catalog, where each section offers a unique collection, making it effortless for you to find exactly what you’re looking for.

Filtered options empower to find products with precision. Easily explore inventory with filters for price, category, and other attributes that matter.

Image Magnification

Bagisto has provided this feature on this website which is of great use for this type of product.

Image magnification enables customers to closely inspect the intricate details and craftsmanship of furniture, giving the in-store experience online.

Image magnification ensures that customers can see the textures, patterns, and design nuances of furniture items clearly.

Furthermore, A clearer and more detailed presentation of furniture can positively impact conversion rates, leading to increased sales.

Product Listing feature

Bagisto’s product listing feature on Epics Craft’s website creates an engaging and user-friendly experience.

From detailed descriptions to captivating visuals, it transforms furniture browsing into an artful journey.


Featuring product of the same category along with the price listing improve the visibility of the offerings and allows customers to discover a wide range of products in one place.

Showcasing related or complimentary products within listings encourages customers to explore additional items.

Quick View

This feature of Bagisto manages efficient product exploration since quick view enables customers to preview product details without navigating away from the main page.

Quick view often includes high-quality product images, providing customers with an immediate visual representation of the product and enhancing the overall visual appeal of the website.

The ability to quickly view product details can encourage impulse buying, as customers can swiftly assess a product’s attractiveness and make a purchase decision without extensive navigation.


Bagisto, the dynamic e-commerce platform, played a pivotal role in the development of Epics Craft’s online furniture store facilitating a distinctive online presence.

The scalability of Bagisto supported Epics Craft’s growth aspirations, providing the flexibility to expand the website effortlessly.

As a supporter of the open-source community, Bagisto serves as a versatile platform for small and medium-sized enterprises to utilize in their business endeavors.

Our partners have generously contributed extensions for payment gateways, WhatsApp integration, and blog functionalities, which we have shared with the open-source community.

In instances where our in-house developers are unavailable, we recommend our partners to our clients and aid them in growing their business.

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