Royal Cosmetics: Vietnam Beauty & Skincare Brand Goes Digital with Bagisto

Project Snapshot

URL: RoyalCosmetics.vn

Country: Vietnam

Industry Vertical: Skincare & Cosmetics

Business Insights: Royal Cosmetics preserves Vietnam’s royal beauty heritage through eco conscious, high quality skincare rooted in tradition and innovation.

Platform: Bagisto

Merchant Story: Royal Cosmetics

Royal Cosmetics is a beauty brand from Vietnam redefining eco friendly skincare in Vietnam by blending traditional ingredients with modern skincare science.

The brand mixes natural things like saffron and rice water with modern formulas to get great results.

Known for its quality, realness, and care for the environment, it offers skincare that respects traditions while being eco friendly.

A committed team makes sure to source materials ethically, use recyclable packaging, and provide a top notch experience for customers.

With Bagisto OpenSource, Royal Cosmetics created a responsive online store to share traditional beauty with today’s shoppers.

Dynamics of Vietnam’s Beauty & Skincare Industry

Vietnam’s beauty and skincare market is booming, thanks to higher incomes and a growing interest in natural, safe, and high quality products.

Statista projects Vietnam’s cosmetics and personal care market is set for strong growth, driven by rising incomes, and booming ecommerce adoption.

The growth of ecommerce has made it easier for people to access premium beauty products, making them more convenient and trustworthy for tech savvy shoppers.

Nowadays, customers are looking for clean ingredients, personalized options, and eco friendly packaging when choosing their skincare products.

Brands are putting more money into online stores and storytelling to create stronger connections and loyalty with their customers.

Vietnam’s skincare industry is changing by blending tradition, innovation, and a focus on sustainability that consumers care about.

Royal Cosmetics Challenge: Showcasing Heritage Beauty Online

Royal Cosmetics had a tough time creating an online presence that truly reflected its special mix of Vietnamese culture and modern skincare.

The brand was looking for a flexible eCommerce solution to showcase its wide range of products and reach out to consumers who prefer shopping online.

After checking out different platforms, Royal Cosmetics decided to use the Bagisto Open Source framework to build a stylish, effective, and culturally rich online store.

This case study shows how Bagisto helped Royal Cosmetics go digital and grow in Vietnam’s beauty market.

How Royal Cosmetics Built a Scalable Online Store with Bagisto

Store Setup and Customization

Bagisto helped Royal Cosmetics create a stylish, heritage themed online store designed for people who love skincare and beauty.

The customizable theme made sure the online look matched the brand’s royal style and Vietnamese culture.

Thanks to Bagisto’s content management system, Royal Cosmetics showcased products with vivid images and clear details, boosting customer trust.

Product Catalog Management

Royal Cosmetics used Bagisto’s strong catalog management system to arrange its growing collection of skincare and beauty products.

The platform’s adaptable category and attribute setup allowed for easy display of items based on type, skin issues, and ingredient focus.

Thanks to Bagisto’s help, Royal Cosmetics provided a seamless shopping experience, making it simple for customers to discover and find high quality beauty solutions.

Flexible Layout

This compatibility across different devices makes sure that Royal Cosmetics customers have a smooth and fun shopping experience on every screen.

With this flexibility, shoppers can easily browse and purchase premium skincare products anytime, anywhere—on mobile, tablet, or desktop.

Results of Eco Friendly Skincare eCommerce in Vietnam with Bagisto

Royal Cosmetics has successfully opened its official beauty and skincare store using Bagisto’s open source eCommerce platform.

This platform offered tools that can grow with the business and easy to use features that are perfect for selling cosmetics and wellness products.

Customers can check out a mix of traditional and modern skincare collections through a stylish, mobile friendly website.

Bagisto helped Royal Cosmetics make shopping easier, build customer trust, and expand its online presence in Vietnam’s beauty market.

• Made it easier for customers to discover skincare and cosmetic products online.
• Simplified catalog and inventory management, saving time and effort.
• Delivered a seamless shopping experience across mobile, tablet, and desktop.
• Enhanced brand identity and allowed effective storytelling of its cultural heritage.
• Boosted visibility and sales in Vietnam’s rapidly growing beauty eCommerce market.