Case Study White Rose

White Rose: Turkish Industrial Automation Brand Goes Digital with Bagisto

Industry

Industrial

Use Case

B2C

Bagisto

Opensource

Country

Turkey

Case study Banner Image

Project Snapshot

URL: shop.whiterose.com.tr

Country: Turkey

Industry Vertical: Industrial

Business Insights: White Rose leads Türkiye’s industrial automation space with a trusted product line designed for safety, precision, and performance.

Platform: Bagisto

Merchant Story: White Rose

White Rose is a Turkey-based brand specializing in industrial automation and control systems.

The company provides certified products like transition systems, charging stations, and accessories.

white rose homepage

With a strong network of 173 dealers and service teams, it ensures smooth delivery and support.

White Rose focuses on quality, innovation, and global reach through ISO and CE-certified solutions.

To modernize its operations, the brand chose Bagisto to launch a scalable digital platform.

Insights Into the Industrial Automation Market

The industrial automation market in Türkiye is growing with the rise of smart cities and electric mobility.

Increasing demand for safety, energy efficiency, and control systems drives rapid innovation in the sector.

Statista projects the Turkish industrial robotics market will generate US$159.99 million in revenue in 2025.

automation market

Businesses are investing in certified products that meet ISO, CE, and TSE standards for global trade.

Digital transformation is reshaping how companies sell and manage complex industrial equipment online.

This shift opens new opportunities for firms like White Rose to scale with modern, tech-driven platforms.

White Rose’s Challenge: Lack of a Scalable Platform to Sell Industrial Products Online

White Rose needed a modern solution to present its certified automation products digitally.

Their existing offline network lacked a centralized, structured system for online catalog visibility.

Managing technical specs, categories, and multilingual content was complex without a flexible platform.

The brand also aimed to simplify B2B inquiries and bulk order handling for industrial buyers.

To scale globally, they required a secure, adaptable store aligned with ISO and CE standards.

How Bagisto Powered White Rose’s Entry into Online Retail

Store Setup and Customization

With Bagisto’s flexible content management system, White Rose built a clean, bilingual storefront.

The product catalog was structured by category, making it easier to showcase technical details.

category

Bagisto enabled custom filters for certified products across transition systems and accessories.

The store was localized in Turkish and English to reach both domestic and global clients.

This tailored setup reflected White Rose’s brand while supporting industrial buyers at scale.

Product Catalog Management

Bagisto’s advanced catalog management system helped White Rose organize its technical product range.

Each item includes specifications, product codes, and certification info for industrial buyers.

product-catalog

Categories like transition systems, chargers, and accessories are displayed with visual consistency.

Buyers can quickly search, filter, and explore based on product type or technical needs.

This structure improved navigation while ensuring clarity for B2B procurement teams.

Mobile Responsive Design

White Rose’s store is fully responsive, offering a seamless experience across all screen sizes.

Engineers and buyers can browse certified products easily from mobile or tablet devices.

mobile

mobile

Bagisto ensures fast loading, clear visuals, and smooth navigation on smaller screens.

Mobile users can view specs, search items, and submit inquiries without any performance drop.

This design approach supports on-the-go access for industrial professionals and field teams.

Result of Building White Rose’s Online Store with Bagisto

White Rose successfully transitioned its industrial business into a modern digital storefront.

The scalable setup improved catalog visibility and made certified products easier to access.

Buyers now enjoy a multilingual, mobile-friendly experience with detailed product information.

Internal teams benefit from easier inventory handling and catalog updates through Bagisto.

This transformation supports White Rose’s global growth and long-term digital strategy.

  • Structured catalog for industrial automation products

  • Improved mobile and desktop user experience

  • Support for bilingual users across Türkiye and beyond

  • Streamlined content and inventory management

  • Increased product accessibility for B2B buyers

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