iNN JEWELLERY’s Challenge: Bringing Trendy Steel Jewelry to Online Shoppers in Turkey
iNN JEWELLERY aimed to expand beyond traditional retail and make its stylish stainless-steel jewelry easily accessible across Turkey.
To accomplish this, the brand required a powerful eCommerce solution to manage product presentation, enhance customer experience, and ensure secure payments.
After evaluating several options, it chose the Bagisto open-source platform to create a modern, reliable, and easy-to-manage online store.
This case study showcases how Bagisto enabled iNN JEWELLERY to take its trendy jewelry collections online & reach a growing audience of digital shoppers.
How Bagisto Empowered iNN JEWELLERY to Launch Its Steel Jewelry eCommerce Store
Store Setup and Personalization
Bagisto enabled the brand to launch a sleek, user-friendly online store to showcase its trendy stainless-steel jewelry to customers across Turkey.
With Bagisto, iNN JEWELLERY highlights its stylish, durable pieces while delivering a sense of modern elegance suited for everyday wear.

They used Bagisto’s content management system to present products with detailed visuals and descriptions, creating a trustworthy shopping experience.
Product Catalog Management
The brand leveraged Bagisto’s catalog management system to organize its collections—rings, necklaces, earrings, and bracelets—with clear navigation.
Bagisto’s flexible product and category management features made it easier to handle inventory and support customer preferences.
This helped iNN JEWELLERY expand digitally and connect with stainless-steel jewelry enthusiasts across Turkey.