Echakki: Bagisto Accelerates Digital Growth of Indian Fresh Food Brand

Project Snapshot

• URL: Echakki.com
• Country: India
• Industry Vertical: Food
• Business Insights: Echakki drives India’s online fresh flour market with 500+ monthly visits, known for its stone-ground quality & doorstep delivery.
• Platform: Bagisto

Merchant Story: Echakki

Echakki is an Indian food and grocery platform offering freshly milled, stone-ground flour and grains delivered to customers’ doorsteps.

Focused on quality and nutrition, Echakki lets users choose their grains and provides unprocessed flour free from additives and industrial treatment.

Committed to reducing dependence on packaged alternatives, Echakki promotes healthier eating through fresh, made-to-order products.

Beyond flour, Echakki delivers essential groceries at competitive prices through a supply chain built over 20 years.

Bagisto OpenSource e-commerce platform enabled Echakki to seamlessly launch its official online store for stone-ground flour and everyday grocery essentials.

Indian Food & Grocery Industry Dynamics

India’s food and grocery industry is evolving, driven by digital adoption and growing demand for convenience.

Statista projects that India’s food market will generate US$869.47 Billion in revenue in 2025.

Consumers are shifting towards healthier options like stone-ground flour and fresh grains over packaged alternatives.

Online platforms have become essential for delivering these products along with everyday grocery essentials.

This transition enables brands to offer freshness, quality, and variety through seamless e-commerce experiences.

Indian households increasingly rely on digital stores for trusted daily staples and doorstep delivery.

Overall, the industry reflects a strong blend of tradition, technology, and changing consumer preferences.

Echakki’s Challenge: Lack of a Scalable Platform to Sell Fresh Flour and Groceries Online

Echakki faced challenges in scaling its online presence due to the absence of a reliable system to sell its stone-ground flour and essential grocery items.

To overcome this, Echakki needed a robust ecommerce solution to manage custom flour orders, organize inventory, and offer a seamless shopping experience.

After evaluating several options, Echakki selected the Bagisto open-source platform to build a flexible, user-friendly online store.

This case study highlights how Bagisto enabled Echakki to go digital and meet the growing demand for fresh, unprocessed food products across India.

How Bagisto Empowered Echakki to Launch Its Online Store for Fresh Flour and Grocery Essentials

Store Setup and Personalization

Bagisto enabled Echakki to launch its official online store with a clean, user-friendly interface tailored for fresh flour and grocery shoppers.

Its flexible customization options allowed Echakki to showcase its brand ethos while effectively presenting stone-ground flours and essential grocery items.

With Bagisto’s robust content management system, the company displayed its product range with clear visuals and details, enhancing trust and customer engagement.

Product Catalog Management

Echakki leveraged Bagisto’s robust catalog management system to organize its diverse range of stone-ground flours and grocery essentials.

The platform’s flexible product attributes and category tools enabled smooth navigation and efficient inventory management.

With Bagisto’s support, Echakki expanded its digital reach, making fresh, high-quality food products easily accessible to households across India.

User Friendly Design

This cross-device compatibility ensures Echakki’s customers enjoy a seamless, user-friendly shopping experience across all devices.

With this flexibility, users can browse and purchase fresh flour and grocery essentials anytime, anywhere—on mobile, tablet, or desktop.

Results of Echakki’s Online Food & Grocery Store with Bagisto

Echakki used Bagisto’s open-source eCommerce platform to launch its official online store for stone-ground flour and essential grocery items.

The store operates on a scalable architecture with customizable features tailored to the needs of modern food and grocery retail.

Customers can explore fresh, unprocessed products and place secure orders through a responsive, user-friendly interface.

This improved buying convenience, built customer trust, and reinforced Echakki’s presence in India’s digital grocery space.

• Delivered seamless shopping experience across devices.
• Strengthened brand with customizable design features.
• Enabled online access to fresh flour & groceries.
• Expanded reach with scalable multilingual support.
• Streamlined catalog and inventory handling.