RacePower: Swiss Auto Performance Store Powered Online by Bagisto

Project Snapshot

• URL: RacePower.ch
• Country: Switzerland
• Industry Vertical: Automotive
• Business Insights: RacePower leads Switzerland’s auto tuning market with 1200+ monthly online visits, known for precision tuning and Swiss engineering.
• Platform: Bagisto

Merchant Story: RacePower

RacePower is a Switzerland-based specialist in vehicle performance enhancement, offering expert chip tuning and engine optimization services.

With a focus on precision and safety, the company creates custom tuning files that boost performance while preserving vehicle integrity.

RacePower serves both car owners and professionals with tested, road-ready upgrades backed by Swiss engineering.

RacePower offers dyno and road-tested solutions for optimal performance, along with personalized consultation and ongoing support.

Bagisto OpenSource e-commerce platform enabled RacePower to seamlessly launch its official store for automotive tuning and performance upgrades.

Switzerland’s Automotive Industry Dynamics

Switzerland’s automotive industry is transforming, driven by digital innovation and performance-focused demand.

Statista projects that Switzerland’s passenger car market will generate US$7.9 Billion in revenue in 2025.

Demand for customized vehicle solutions like performance enhancement, chip tuning, and engine optimization is rising.

Online platforms are key channels for delivering these specialized services with greater reach and ease.

This shift enables businesses to offer precision-engineered tuning via seamless e-commerce solutions.

Swiss consumers increasingly turn to online stores for quality upgrades and enhancement tools.

Overall, the industry reflects a strong blend of automotive expertise, digital commerce, and customization.

RacePower’s Challenge: Lack of a Scalable Platform to Sell Tuning Parts and Performance Upgrades Online

RacePower found it difficult to grow online because it didn’t have a strong system to display and sell its tuning parts and engine upgrades.

To solve this, RacePower needed a reliable ecommerce platform to manage products, handle orders smoothly, and give customers an easy shopping experience.

After looking at several options, RacePower chose the Bagisto open-source platform to build a flexible and user-friendly online store for automotive buyers.

This case study shows how Bagisto helped RacePower go digital and meet the growing demand for performance tuning products across Switzerland.

How Bagisto Empowered RacePower to Launch Its Online Store for Tuning Parts and Vehicle Upgrades

Store Setup and Customization

Bagisto enabled RacePower to launch its official online store with a sleek, user-friendly interface tailored for performance-focused automotive shoppers.

Its flexible customization options allowed RacePower to reflect its brand identity while effectively presenting its range of tuning parts & upgrade solutions.

With Bagisto’s powerful content management system, RacePower displayed its catalog with detailed visuals and specifications, enhancing customer confidence and engagement.

Product Catalog Management

RacePower leveraged Bagisto’s robust catalog management system to organize its wide range of tuning parts and performance upgrade products.

The platform’s flexible product attributes and category tools ensured smooth navigation and efficient inventory handling.

With Bagisto’s support, RacePower expanded its digital reach, making high-performance automotive solutions easily accessible to customers across Switzerland.

Flexible Design

This cross-device compatibility ensures RacePower’s customers enjoy a seamless, user-friendly shopping experience across all devices.

With this flexibility, users can explore and purchase tuning parts and performance upgrades anytime, anywhere—on mobile, tablet, or desktop.

Results of RacePower’s Online Automotive Tuning Store with Bagisto

RacePower used Bagisto OpenSource eCommerce platform to launch its official online store for automotive tuning parts and performance upgrades.

The store runs on a scalable architecture with customizable features tailored to the needs of the automotive aftermarket industry.

Customers can explore precision-engineered products and place secure orders through a responsive, user-friendly interface.

This enhanced buying convenience, increased customer trust, and reinforced RacePower’s presence in Switzerland’s automotive tuning market.

• Enabled easy online access to tuning parts & upgrade solutions.
• Streamlined catalog and inventory management.
• Delivered a seamless cross-device shopping experience.
• Strengthened brand identity with flexible design tools.
• Expanded digital reach with scalable multilingual support.