Case Study Torres

Torres: India’s Largest Jewelry Brand Goes Online with Bagisto

Industry

Jewelry

Use Case

B2C

Bagisto

Opensource

Country

India

Case study Banner Image

Project Snapshot

  • URL: Torres.Store
  • Country: India
  • Industry Vertical: Jewelry
  • Business Insights: Indian brand Torres blends timeless elegance with modern design through finely crafted jewelry for every occasion.
  • Platform: Bagisto

Merchant Story: Torres

Torres is an Indian jewelry brand renowned for its exquisite collections that celebrate tradition, elegance, and modern luxury.

It offers heritage-inspired designs, bridal collections, and timeless jewelry that fuse traditional craftsmanship with modern elegance.

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Known for its quality and craftsmanship, Torres creates jewelry that reflects culture, elegance, and individuality.

The brand runs a seamless online store with curated collections, secure checkout, and nationwide delivery.

Powered by Bagisto, Torres’s online store showcases handcrafted Indian jewelry for a wider audience with style and ease.

Dynamics of the Indian Jewelry Industry

India’s fine jewelry market is evolving toward timeless elegance and personalized luxury, reflected in every piece by Torres.

Statista projects that revenue in India’s jewelry market will reach a staggering US$93.03 billion in 2025.

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Digital platforms have made exquisite, handcrafted jewelry more accessible to discerning customers worldwide.

There’s a growing demand for meaningful designs that celebrate heritage, milestones, and individual style.

The rise of online shopping and seamless e-commerce has driven a surge in premium jewelry sales.

Torres blends craftsmanship, convenience, and cultural richness in today’s digitally driven jewelry landscape.

Torres’s Challenge: Bringing Premium Jewelry to a Wider Online Audience

Torres set out to expand its digital presence and connect with more customers seeking premium handcrafted jewelry.

The brand needed a robust eCommerce platform to manage its diverse collections, custom orders, and secure transactions.

It chose the Bagisto Open Source platform for its flexibility, scalability, and seamless user experience.

This case study shows how Bagisto helped it to go digital and cater to the rising demand for premium, personalized jewelry.

How Bagisto Enabled Torres to Launch Its Premium Jewelry eCommerce Store

Store Setup and Personalization

Bagisto helped Torres launch a sleek, user-friendly online store to reach premium jewelry enthusiasts across India.

With Bagisto, the brand showcases its handcrafted collections while preserving its legacy of elegance and artisanal excellence.

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With Bagisto’s content management system, Torres showcases jewelry through rich visuals and clear details, boosting trust and ease of shopping.

Product Catalog Management

Torres used Bagisto’s catalog management to efficiently organize its extensive range of premium handcrafted jewelry.

Bagisto’s flexible features and intuitive category tools enabled smooth navigation and streamlined custom order handling.

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It helped Torres connect with customers across India through a seamless and engaging online store.

Flexible Layout

With cross-device compatibility, Torres delivers a smooth, personalized shopping experience on any screen.

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Customers can easily browse and buy premium handcrafted jewelry anytime, whether on mobile, tablet, or desktop.

Results of Launching Torres’s Premium Jewelry Store with Bagisto

Torres used Bagisto’s open-source platform to launch an elegant online store for premium handcrafted jewelry.

The store uses scalable tools and flexible features to showcase exclusive collections and manage diverse products.

Customers can easily browse curated jewelry and shop securely through a sleek, mobile-friendly interface.

This seamless experience boosted convenience, built trust, and reinforced Torres’s position in the luxury jewelry market.

  • Smooth browsing of premium handcrafted jewelry.
  • Improved catalog flow and user experience.
  • Mobile-friendly and easy to navigate.
  • Showroom elegance with simple discovery.
  • Wider reach for signature collections across India and beyond.

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