Project Snapshot
- URL: AthleticProteinXl.bg
- Country: Bulgaria
- Industry Vertical: Fitness
- Business Insights: Bulgaria’s first sports nutrition brand (1989), XL Athletic Protein offers premium supplements and draws 700+ monthly views.
- Platform: Bagisto
Merchant Story: XL Athletic Protein
XL Athletic Protein is Bulgaria’s first sports nutrition brand, founded in 1989 by bodybuilding legend Petko Gaitandzhiev-Pierre.
Focused on performance, the brand pioneered Bulgaria’s first protein supplements, offering trusted nutrition for athletes and fitness enthusiasts.
Blending tradition and innovation, the company has expanded from proteins to bars, candies, and functional foods.
The brand continues to support athletes through sponsorships, competitions, and charitable initiatives across Bulgaria.
Bagisto OpenSource eCommerce platform empowered them to deliver premium supplements online to their customers seamlessly.
XL Athletic Protein’s Challenge: Lack of a Scalable Digital Platform to Sell fitness Supplements
XL Athletic Protein lacked a flexible platform to sell and showcase its sports nutrition products online.
The brand required a reliable solution to organize products, simplify shopping, and present supplements effectively.
After evaluating options, they chose Bagisto to build a smooth, user-friendly online store.
This case study highlights how Bagisto helped the company reach more athletes and strengthen its presence in Bulgaria’s fitness nutrition market.
How Bagisto Powered XL Athletic Protein’s Online Expansion for Fitness Nutrition
Store Configuration & Customization
Bagisto enabled XL Athletic Protein to launch a modern, user-friendly online store for athletes and fitness enthusiasts.
Flexible customization lets the brand highlight its legacy while showcasing its protein supplements and functional foods.
With Bagisto’s robust content management system, the company presents products clearly, making shopping easy for customers across Bulgaria.
Product Catalog Management
XL Athletic Protein utilized Bagisto’s catalog management system to efficiently manage and showcase its expanding range of supplements.
The platform’s versatile categorization and features made it easy for customers to find the right supplements.
With Bagisto, the brand strengthened its online presence, connecting athletes and fitness enthusiasts across Bulgaria.
Adaptive Layout
XL Athletic Protein’s online store works smoothly on all devices, offering a clear shopping experience for fitness enthusiasts.
On mobile, tablet, or desktop, users can browse supplements, view product details, and make purchases easily.
This device flexibility reinforces XL Athletic Protein’s brand image and makes it convenient for athletes to access supplements anytime.
Laravel eCommerce Native Mobile App enables Bagisto stores to offer a consistent shopping experience on both Android and iOS.
Results of XL Athletic Protein Launching Its Online Store with Bagisto
XL Athletic Protein used Bagisto’s open-source e-commerce solution to launch its official online store for premium fitness supplements.
The platform is built on a flexible, scalable framework with tailored features suited for sports nutrition retail.
Customers can explore a wide range of supplements and complete secure purchases through an intuitive, responsive interface.
Bagisto Development Services enabled the company to efficiently launch a scalable, customized online store for athletes and fitness enthusiasts.
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Expanded digital reach with a modern online presence.
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Streamlined catalog and product management.
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Direct online access to sports supplements.
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Seamless shopping across all devices.
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Strengthened brand identity with custom designs.