InnoDesigns is an Indian furniture store, showcasing an exclusive range of indoor and outdoor furniture and customization services.
They offer a diverse selection of classic and modern home furnishing and decor options to their shoppers.
Their product catalog includes a vast variety of sofas, beds, tables, chairs, and dining furniture that meet all the furnishing requirements.
With their commitment to providing top-quality checks on their furniture, they also promote India’s vocal for local campaign by manufacturing all their products locally.
They are known for providing authentic and exclusive products at a very reasonable price and also provide customizations as per the customer’s requirements.
Bagisto Development Services helped this Indian Furniture store to showcase their product to a wider audience by bringing their store online.
Furniture and Wood Industry in India
The Market for Furniture and Wood in India has skyrocketed in the last few decades.
According to Mordor Intelligence, the Indian Furniture industry is USD 1bn and is growing at 8% annually.
Some factors like development in residential infrastructure and increased consumer spending on home decoration are helping this market grow.
India is the third largest exporter of wood after China and Vietnam and is known for its high-quality wood worldwide.
Although many small and medium manufacturers account for a larger share companies like Century Plyboard, Godrej Interio, and Ikea India are leading players.
Indian furniture often uses teak, sandalwood, Sheesham, ebony, walnut, sal, red cedar, and rosewood.
What were the challenges faced by InnoDesigns?
InnoDesigns was unable to grow its business as expected and decided to open an online store to increase its overall sales.
They required a website that could handle more customers and sales as their business grew and helped increase their revenue.
Their main requirement was to have a platform that could effectively manage their large variety of products and save time for customers searching for products.
Due to the lack of tech expertise in their team, they also wanted an easy way to manage the backend of the platform.
To accelerate the process of getting their store online with a reliable and scalable platform, they chose to use Bagisto as their eCommerce solution.
In this case study, we will explore how Bagisto helped Innodesigns achieve its e-commerce objectives for business expansion.
Impressive User Storefront
Bagisto’s online store is easy to use and makes online shopping a pleasant experience for customers on their store.
A visually appealing storefront design can help encourage visitors to explore the different products and services that the store has to offer.
Cross-Device Compatibility
Bagisto makes shopping easy and seamless across different devices, providing a consistent and hassle-free experience for customers.
Now people can shop from any device they are using such as a mobile app, laptop, tablet, etc.
Advanced Catalogue Management
Bagisto provides effective solutions that enhance the management of a diverse range of products in online stores, enabling businesses to operate more efficiently.
Customers can easily filter and view products based on attributes like color, size, price range, etc.
Seamless Scalability
Bagisto is a robust e-commerce platform that can handle heavy website traffic without compromising its performance optimization.
Its scalable architecture ensures that the website runs smoothly, providing an optimal user experience for the customers.
Built-in SEO Tools
Bagisto helps websites rank better on search engines by optimizing their SEO management which can drive more traffic to the site and ultimately increase its visibility online.
It also gives a smooth shopping experience as the website can be found easily on the search engine result page.
Octane Support
Bagisto’s octane support feature helps the website load faster and run smoothly by managing the cache properly and with optimized database queries.
This gives the customers a better shopping experience and keeps them engaged on the website increasing user engagement.
End Note
In conclusion, Bagisto has helped InnoDesigns achieve its e-commerce objectives for business expansion.
Bagisto provides an impressive user storefront that is easy to use, and cross-device compatible, giving a pleasant shopping experience.
Its advanced catalog management solutions and seamless site performance enable businesses to operate more efficiently without compromising their performance.
With Bagisto’s eCommerce solutions, InnoDesigns has been able to showcase its products to a broader audience.
Bagisto has helped this Indian Furniture Store overcome its challenges and achieve its business goals in this competitive industry.